Category: Google Adwords

Optimize Campaigns for Future Conversions – Proven Formula for Optimizing Nazis

Campaign optimization is a major task and responsibility of a campaign team because optimization logic decides the return on ad spend at the end of the month. Optimization logic should contain a lever to manage CPA/ROAS whenever necessary. It is difficult for the optimization team alone to create an optimization logic with a flexible lever

Continue Reading…

Category: Google Adwords

Obama’s name and face photo can be used in Google ads

Google is to launch face photo option within the Google ads but funny thing is people can use fake photos to motivate users to buy their product. For an example they can use celebrity photo to review about beauty products. I just created an image using Obama’s face to demonstrate the concept. Anyway I believe

Continue Reading…